{"product_id":"alter-ego-bodifying-shampoo-10-14-oz","title":"Alter Ego Bodifying Shampoo 10.14 oz","description":"\u003cp data-start=\"50\" data-end=\"327\"\u003eDescription\u003cbr data-start=\"65\" data-end=\"68\"\u003eAlter Ego Bodifying Shampoo 10.14 oz is a volumizing shampoo designed to gently cleanse fine, limp hair while helping create fuller-looking body and movement. This lightweight professional formula leaves hair feeling refreshed, soft, and naturally voluminous.\u003c\/p\u003e\n\u003cp data-start=\"329\" data-end=\"561\"\u003eWhat It Does\u003cbr data-start=\"341\" data-end=\"344\"\u003eThis body-enhancing shampoo helps remove buildup and impurities while adding lift and fullness to hair. It is formulated to support volume without weighing strands down, making hair appear thicker and more manageable.\u003c\/p\u003e\n\u003cp data-start=\"563\" data-end=\"842\"\u003eKey Benefits\u003cbr data-start=\"575\" data-end=\"578\"\u003eHelps add volume and body to fine hair\u003cbr data-start=\"616\" data-end=\"619\"\u003eGently cleanses without heaviness\u003cbr data-start=\"652\" data-end=\"655\"\u003eProvides lightweight fullness and movement\u003cbr data-start=\"697\" data-end=\"700\"\u003eLeaves hair soft and manageable\u003cbr data-start=\"731\" data-end=\"734\"\u003eHelps improve natural-looking lift and shine\u003cbr data-start=\"778\" data-end=\"781\"\u003eProfessional salon-quality formula\u003cbr data-start=\"815\" data-end=\"818\"\u003eConvenient 10.14 oz size\u003c\/p\u003e\n\u003cp data-start=\"844\" data-end=\"997\"\u003eHow to Use\u003cbr data-start=\"854\" data-end=\"857\"\u003eApply to wet hair and massage thoroughly into the scalp and hair lengths. Work into a rich lather, then rinse completely. Repeat if desired.\u003c\/p\u003e\n\u003cp data-start=\"999\" data-end=\"1161\"\u003eKeywords\u003cbr data-start=\"1007\" data-end=\"1010\"\u003eAlter Ego Bodifying Shampoo, Alter Ego volumizing shampoo, body shampoo, shampoo for fine hair, volumizing hair care, salon shampoo, Alter Ego 10.14 oz\u003c\/p\u003e","brand":"Alter Ego","offers":[{"title":"Default Title","offer_id":48896682066171,"sku":"OB8008277321875","price":18.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0558\/2798\/8647\/files\/alter-ego-bodifying-sampunas-300-ml-131678-600x600.png?v=1779832904","url":"https:\/\/www.overstock-beauty.com\/products\/alter-ego-bodifying-shampoo-10-14-oz","provider":"Overstock Beauty Supply","version":"1.0","type":"link"}