{"product_id":"alter-ego-volume-shampoo-10-14-oz","title":"Alter Ego Volume Shampoo 10.14 oz","description":"\u003cp data-start=\"47\" data-end=\"315\"\u003eDescription\u003cbr data-start=\"62\" data-end=\"65\"\u003eAlter Ego Volume Shampoo 10.14 oz is a lightweight volumizing shampoo designed to gently cleanse fine, flat hair while helping create fuller-looking body and natural lift. This professional formula adds movement and volume without weighing hair down.\u003c\/p\u003e\n\u003cp data-start=\"317\" data-end=\"513\"\u003eWhat It Does\u003cbr data-start=\"329\" data-end=\"332\"\u003eThis body-boosting shampoo removes buildup and impurities while helping enhance fullness and texture. It supports soft, manageable hair with lightweight volume and a refreshed feel.\u003c\/p\u003e\n\u003cp data-start=\"515\" data-end=\"774\"\u003eKey Benefits\u003cbr data-start=\"527\" data-end=\"530\"\u003eHelps add volume and fullness\u003cbr data-start=\"559\" data-end=\"562\"\u003eProvides lightweight lift and body\u003cbr data-start=\"596\" data-end=\"599\"\u003eGently cleanses without heaviness\u003cbr data-start=\"632\" data-end=\"635\"\u003eLeaves hair soft and manageable\u003cbr data-start=\"666\" data-end=\"669\"\u003eHelps improve movement and natural bounce\u003cbr data-start=\"710\" data-end=\"713\"\u003eProfessional salon-quality formula\u003cbr data-start=\"747\" data-end=\"750\"\u003eConvenient 10.14 oz size\u003c\/p\u003e\n\u003cp data-start=\"776\" data-end=\"925\"\u003eHow to Use\u003cbr data-start=\"786\" data-end=\"789\"\u003eApply to wet hair and massage thoroughly into scalp and hair lengths. Work into a rich lather, then rinse completely. Repeat if desired.\u003c\/p\u003e\n\u003cp data-start=\"927\" data-end=\"1091\"\u003eKeywords\u003cbr data-start=\"935\" data-end=\"938\"\u003eAlter Ego Volume Shampoo, Alter Ego volumizing shampoo, body shampoo, shampoo for fine hair, volume boosting shampoo, salon hair care, Alter Ego 10.14 oz\u003c\/p\u003e","brand":"Alter Ego","offers":[{"title":"Default Title","offer_id":48896765395195,"sku":"OB8008277089928","price":16.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0558\/2798\/8647\/files\/51ksTXyezVL.webp?v=1779837139","url":"https:\/\/www.overstock-beauty.com\/products\/alter-ego-volume-shampoo-10-14-oz","provider":"Overstock Beauty Supply","version":"1.0","type":"link"}